Cougar Den Why Us Header

When you choose Cougar Den, you get

The best price
with reliable service

A fuel distributor who
understands Indian Country

Industry expertise
in tribal fuel distribution

and true to our word

The freedom to build your own brand

Cougar Den’s unconventional business model is disrupting the fuel industry. With the advantages we are able to provide, tribal fueling stations can use strategic pricing to capture untapped markets. By working with us, our partners have proven the Cougar Den Advantage time and time again.

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Within the first six months of using Cougar Den,
your fuel station can...

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  • Increase your volumes
  • Increase your margins
  • Increase your inside sales

We Live by Our Word

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At Cougar Den we live by our word. We believe each and every tribal station is unique and has different goals and outcomes it wants to achieve. We work with each station to develop an agreement that works and makes sense.

When you order fuel from us, we promise to provide great service, fast delivery, and big savings.

Cougar Den No Contract

Easy ordering and delivery - your 24/7 partner

Ordering fuel is easy with Cougar Den. We constantly watch the fuel market and offer three different filling strategies to our partners:

Keep tanks full

Keep Tanks Full

Your tanks will always be topped off

Market watch

Market Watch

Shop the rack for the best price

Just in time


Never worry about running out of fuel

Depending on your strategy, we deliver fuel to your station within a day, and you receive an invoice the very next day. Whenever you need help or have questions we’re just a phone call away—24 hours a day, seven days a week.

The Future of Tribal Convenience Stores

Tribal fueling stores have the potential to become major revenue generators for tribal nations. We have experienced this firsthand: over the years, our tribal fueling station customers have seen exponential growth. Store managers can take several different pricing strategies and achieve a positive net gain with endless possibilities. Cougar Den has the experience, the ability, and the mission to provide quality gas and diesel to tribal enrolled members and tribes at the best possible price.

Control your margins, build your brand, and exercise your sovereignty.

Get in Touch